Increase conversions and revenue

using automations and multi-channel messaging, like, email, push, in-app, SMS, paid ads and direct mail throughout your customer journeys.

Portfolio of retention campaigns launched by Juliana

Meet Juliana Koh

- Founder and consultant of LifecycleIQ

Hi. I have had over 12 years of experience in CRM and Lifecycle marketing. I enjoy building Lifecycle foundation from scratch, or solve problems at retail, publisher, 2-sided marketplaces, edtech, subscription platform, food tech and more, focusing on efficiency, growth and customer delight. Got a Lifecycle issue and need advice? Get in touch with me.

- Founder and consultant of LifecycleIQ

Professional experience includes

Mozilla

Outschool

Iterable

Spotify

Seamless

C21 Stores

The New York Times

R/GA

Services

Consulting Advice

Consulting Advice

Get valuable advice from first-hand experience to make informed CRM team structure and platform service provider decisions.

Close-up image of male hands using smartphone with icon telephone email mobile phone and address. Contact us connection and e-mail marketing concept

Strategic Planning Support

Guide you to build Lifecycle strategy and roadmap to optimize revenue opportunities and delight customers simultaneously.

Flowchart of an email sequence, detailing steps and decision points for subscriber engagement.

Operational Support

Implement end-to-end campaign or journey execution, and provide analysis to optimize them, so you could move on to other projects.

Recommendations Received

Slide 1 of 3

- Erica, Head of Marketing at Outschool

Juliana is truly an expert in her field and an asset to any marketing team. She is a self starter who is driven towards results, direct in her communication, and very focused on her role within an organization. Juliana always pushed me and our team to perform at the highest level and any team would be lucky to have her focus and drive in their corner.

- Erica, Head of Marketing at Outschool

- Eric, Juliana's client at Iterable

Juliana is one of the brightest marketers I have worked with. She was my direct contact at Iterable for our onboarding process. Her organization was noteworthy, however even more impressive were the actionable marketing strategies that she suggested during the onboarding process. Most "onboarding" or "customer success" agents follow a cookie-cutter approach, while Juliana stands out from the crowd with a clearly demonstrated mastery of CRM and lifecycle marketing.

- Eric, Juliana's client at Iterable

- Jennifer, Director of CRM at Spotify

Juliana brought a lot of email and channel marketing expertise to our team. I was looking for a seasoned senior CRM lead for my team, and I found that in Juliana. She’s not only detail oriented and data driven, but also makes sure stakeholders know exactly what to expect, making her one of the best CRM campaign managers I’ve worked with.

- Jennifer, Director of CRM at Spotify

Reach Out Today

Drop me a message here. Tell me what services you're looking for and I'll scope out a reasonable pricing and plan.

This website uses cookies